Pay Per Click
There are many types of Pay Per Click advertising available. In my opinion it is the best form of advertising since you know exactly how many visitors you are getting and know how much you are paying for the service. The three famous search engines have their own PPC program and so far I have only tried out two of them.
Google Adwords is probably the most famous one and to me it is probably the best. It has gotten me more traffic with $70 than Yahoo Search Marketing for around $115. MSN AdCenter is the Microsoft version of PPC and unfortunately I haven’t gotten the pleasure to try that out yet but hopefully in the future I will be able to try it. There are others now such as AdEngage, Adbrite, and AdToll. These are all PPC Networks with their own advantages and disadvantages compared to other PPC Programs. Which one works for you?
Filed under: Search Engines
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